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Posts by Carole Fergusson

Planting Roots with Linen and Cake

Waco has transformed into a city full of opportunities. With booming growth and a supportive community, it’s the perfect place for entrepreneurs to plant their roots. We’re excited to see Waco’s rich, entrepreneurial soil draw people from across the country and Theresa and Bret Emry are the perfect example. Not long ago, they made the…

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The Good, Bad & Ugly: Ellen Mote of Ellen Mote Jewelry

We are celebrating with Ellen Mote with Ellen Mote Jewelry as she’s grown her business into larger markets in and outside of the Waco area! Ellen gives us her realness on the Good, Bad & Ugly of entrepreneurship! What lessons have you learned about leadership?   Last year I attended a 5 day business leadership intensive…

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The Good, Bad & Ugly: Alexa Wible of Alexa Wible Fitness

Alexa Wible of Alexa Wible Fitness is breaking barriers in the fitness industry and shares her Good, Bad & Ugly of entrepreneurship, as well as gives us a little insight on a tough market she is breaking into! Is there anything that has kept you from achieving your goals?  The biggest thing that has kept…

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The Good, Bad & Ugly: Ashley Futris with Bolt Boutique

Ashley Futris is no stranger to the entrepreneurial community. She recently had a soft opening for her new boutique downtown, Bolt. On August 24th & 25th, she will have the grand opening, and we could not be more excited for her! She touches on all the Good of being an entrepreneur: Who do you look…

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The Good, Bad & Ugly: Nathan Weekley with Virage Goldsmiths

Nathan Weekley, with Virage Goldsmiths, ties his love for the Waco community into the experience of his jewelry shop. Right on Austin Avenue, his personal experiences with customers are what drives his passion for creativity. Nathan hits on both the Good and Bad of the entrepreneurial journey.   Who do you look up to for…

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The Good, Bad & Ugly – Summer Shine with Luna Juice

We are taking a look at another entrepreneur’s perspective of the Good, Bad & Ugly of entrepreneurship. Summer Shine, a local entrepreneur and small business owner of Luna Juice, gives perspective of the real challenges and rewards of being a small business owner! What sparked the fire that inspired you to start? I had a…

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The Good, Bad & Ugly: Devin Li with Waco Cha

Have you ever felt that owning a small business has hidden secrets? We are digging into the nitty gritty of entrepreneurship with local business owners to find out the answers. Devin Li, entrepreneur and owner of Waco Cha, gave us the inside scoop of the good of owning a business. Is there anything that has…

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