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ICYMI—Meaningful Networking: Building and Fostering Genuine Connections

October 1, 2019

By: Sam Brown & Fiona Bond If you’re in the business world here in Waco, you’ve likely seen how many networking opportunities occur each month. It seems like there is an event every day! Whether you are actively attending these events or not, learning how to effectively network should be at the top of your…

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ICYMI—Mission Marketing: Integrating Your Mission into Branding & Marketing Strategies

September 9, 2019

Every business owner has probably heard of a mission statement, but have you heard of Mission Marketing? August’s Bank & Brews workshop was all about just that— integrating your company’s values, goals, and mission into your brand and marketing strategy.  First things first, does your company have a defined mission or set of values? If…

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August 14, 2019
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ICYMI – The Human Resource Lifecycle of a Business

July 10, 2019

By Alex Eichenberg, Liz Barton & DJ Snyder  Employees can either make or break your business. Employee Benefit News reported that it costs employers $15,000 per employee (based on $45,000 median salary) to replace. We know that every business wants to improve its bottom line, and one way to do that is to better understand…

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ICYMI – The Ultimate Bizkill: Top 3 things that can derail your business plan

May 9, 2019

By Mark Reynolds and Tim Holtkamp So, imagine you’re developing your business plan for your start-up. Now, you know you have the BEST business concept and you know you’ll get the capital resources you need to start! But when you show your business plan to your investor or bank, things don’t go as planned. That’s…

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Extraco Big Idea Challenge Recap

May 1, 2019

It has been said that an idea can change the world, and two Central Texas entrepreneurs are one step closer to making their idea a reality thanks to the Extraco Big Idea Challenge, a partnership between Extraco Banks and Start Up Waco. Clay Springer, owner of HomeHarvest, won first place and took home $5,000 and…

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ICYMI: Recap of March’s Bank & Brews – Don’t Quit Your Day Job…Yet

April 2, 2019

By Sam Brown Entrepreneurs struggle with the burning question–when is the right time to quit my day job? What if I quit too early? Or the real zinger question: What if I quit too late? No matter how many Enneagram tests you take, the decision to quit your day job is one of the toughest…

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Extraco Big Idea Challenge

March 6, 2019

Extraco Big Idea Challenge: Pitch Your Big Idea For a Chance to Win Up To $5,000 We’ve all heard the saying ideas are worth $1,000. What if we told you we believe ideas are worth more—way more? In partnership with Extraco Banks, Start Up Waco is launching the Extraco Big Idea Challenge (BIC). The Extraco…

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Enneagram Stances: Meet Entrepreneur & Enneagram Expert, Dr. Jon Singletary

November 13, 2018

The Reformer. The Helper. The Achiever. The Individualist. The Investigator. The Loyalist. The Enthusiast. The Challenger. The Peacemaker. Do these titles sound familiar to you? If so, you’ve probably heard of the Enneagram. Based on ancient oral tradition and adopted as a means of self exploration in the mid-20th century, the Enneagram has quickly risen…

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Meet Waco’s Interpersonal Wellness Expert: Gary Wardlaw

October 15, 2018
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